using experience. The difference is no longer in what the cutting-edge technology entails, but rather in how it is used to make the consumer receive a completely different experience. In fact, that will be the key that will make them succeed (or not) and what will allow them to connect with the consumer.
The lost generation and the new Prosumer
Companies have to manage an important challenge, probably the most important united kingdom cell phone number challenge of this time, and this challenge consists of connecting with a consumer who has totally changed. You no longer expect the same from us as companies, therefore you are not expecting the same type of marketing, messages, or arguments.
We are facing the most prepared generation of young people in history and some dare to cross it out as ” The lost generation”The lost generation of what? We are before the most prepared generation of young people in history in terms of training,
with more access to information, more access to technology, the first Erasmus generation UK Phone Number Database that has had the privilege to be able to study outside their country and before the google generation with the greatest ability to contrast and compare information in history. We insist on blaming them for the current situation of recession,
but unfortunately, these young people, including myself, were not around 10 years ago. years on IBEX 35 steering committees when the decisions that brought us to this situation were made, I’m sorry. So let’s stop blaming them for the current situation. Personally, I think we are facing a historic moment,and we need young people to enter the market to contribute all their knowledge and values.
We blame them in the same way for not having a job, but really, are we not creating in business schools and universities future managers who will not fit into the job market when they try to enter it? The rules of the game have changed, the context has changed, however we continue to train them in the same way. This is a misconception.