Brands that decide to go from being only attractive to becoming useful, human . Those who are no longer present in the world to be something and act according to their Lifeblood, that essence, that Australia Mobile Number Database soul that has allowed them to get here, thanks to their humility and honesty.Livebrands are brands to which the force of context has been applied and this requires an effort of adaptation, of constant evolution . That is why, according to Lázaro, “any brand can be Livebrand in a minute, but few will be able to maintain it for life.”
The work on which BTOB Livebrands is builtThe agency’s model is based on a deep and precise analysis of the context for the implementation of campaigns that combine strategy, creativity, technology and media through the offer of Creative & Content, Strategy & Data, Planning & Media and Technology & UX / U services.
“We identify three contexts Australia Phone Number Database on which we work: the permanent context, those elements that, after emerging, persist in our culture forever. These are problems that are solved from the product, as with the sugar war. The ephemeral, the changes that have been with us for one or two years,