impossibility of meeting with family members, going to the mythical Christmas dinners with friends and co-workers- is the idea that Pacharán Zoco has had for its 2020 Christmas campaign , baptized as’ Desktop 2.0 2.0 ‘where they claim the power to continue having our traditions, even through a screen.
Who would imagine a Belgium Phone Number List Christmas Eve with half the body in pajamas? Who would have thought of a family reunion with you and your mother-in-law in your underpants or the possibility of silencing your brother-in-law when he talks too much at Christmas after dinner? This year the holiday becomes different but that cannot let it ruin what is truly important: spending time with our families and friends, even if it is in the distance.
In this new context, Zoco launches this campaign -which will be seen through Pacharán Zoco’s digital channels with amplification in different media- that encourages us to celebrate this Christmas with the same spirit as Belgium Phone Number Database always , despite not being able to be physically with family members, friends or coworkers. Because if something is clear, it is that: “It can change the form, but not what we are.”
“Sanitary restrictions will make these Christmas holidays totally unique, and for this reason we must not interrupt our most authentic traditions of sharing with those we love the most. We can continue doing it, even through a screen ,