In the ad, the famous Danish toy brand makes no mention of the pandemic and its active phone numbers in us dire consequences, but offers the viewer a phenomenal escape from the current and dire reality .
to the legendary Louis Armstrong song “What a wonderful world” and replaces the chorus with the phrase “” That’s a pretty cool world “.
Directed by The Bobbsey Twins From Homicide and produced by Blink, the ad revolves around children’s overflowing imaginations and their ability to peruse sensational universes of possibility with a handful of LEGO bricks.
If you do not see the embedded video correctly, click here In the twinkling pupils of USA Phone Number Database children, horses are blue , princesses wield swords and bend dragons, there are weightless astronaut weddings, and the streets are patrolled by Star Wars Stormtroopers.
The spot , in which adults gaze at what their eyes see, blends a sense of humor, charm and magic.
The “Rebuild the World” campaign was launched in 2019 with a spot signed by BETC with the ultimate goal of positioning LEGO as a brand focused on creativity, resilience and problem solving to make the world a place best.