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Marcos Martín, Digital Business Director at PS21 Marcos Martín

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Marcos Martín, Digital Business Director at PS21 Marcos Martín

(Palma de Mallorca, 1985) joins PS21 as Digital Business Director to support the main clients and promote the agency’s digital division. Graduated in Journalism and Advertising and Public Relations from the Complutense what is a china phone number University of Madrid and Rey Juan Carlos University respectively, Marcos has developed his career in agencies such as Ogilvy, Isobar, MRM / McCann, HABITANT / DDB and TBWA and worked for clients such as Diageo, MINI, Adidas, Mastercard, Campofrío, BBVA or PlayStation.

Marcos Martín has participated in campaigns for Campofrío or BBVA recognized in international festivals such as Cannes, El Sol, Eurobest or national ones such as CdC or the Efficiency Awards. After three years integrating the HABITANT / DDB team and his time as Brand Leader in TBWA / Spain for Playstation, he joined PS21 to help clients develop the business from project management.

“I like being part of a team full of talent, obsessed with work and that goes out to the field not to speculate but to win.” At PS21 he will work for ACCIONA and BBVA, although his work will be transversal to the company and will give support to clients who need digital advice. 5 modelos de trabajo entre marca y agencia que veremos en la próxima década La forma en la que trabajan marcas y agencias para dar vida a los diferentes proyectos ha evolucionado notablemente a lo largo de los años. Para la industria publicitaria se torna crucial encontrar el modelo que funcione mejor con el fin de optimizar el trabajo y lograr los objetivos.

Con la mirada puesta en la próxima década, un nuevo informe de IPA que recoge Campaign Live señala cinco modelos que definirán la manera en la que trabajan marcas y agencias en función de cómo se desarrolla y ejecuta la estrategia de marketing de una compañía.

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El modelo Titán En China Phone Number Database  este modelo, cuyo crecimiento será moderado, la marca confía a una única compañía externa todos los servicios de marketing, tanto en el desarrollo de estrategias como en la ejecución de operaciones publicitarias.

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