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Serviceplan Spain wins the Alcampo advertising account

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Serviceplan Spain wins the Alcampo advertising account

In Alcampo they are new generation merchants present in Spain since 1981. A responsible company and actors of the good, the healthy and the local. The brand is part of Auchan Retail , an international historical merchant. In Spain they operate under the Alcampo banner through supermarkets, hypermarkets and online commerce. In the words of Ainhoa ​​de las Pozas, General Director of Serviceplan Spain , “the management of brand communication is an important challenge for the company  Costa Rica Phone Number List  that we face with enthusiasm and a lot of affection. We are related companies in terms of values ​​such as proximity, sustainability, integration and a long etcetera, so we form a perfect tandem to consolidate this project . We trust in becoming that creative-strategic partner that, with the help of innovation, leads to reinforcing the values ​​of the brand in the Spanish market ”. Serviceplan, fifth independent agency of the decade Serviceplan Group, which works under the concept of ubercreativity, has international clients such as Auchan, BMW, Beck’s or Grupo Metro and has recently been considered the fifth independent agency of the decade in the Cannes Lions Creativity Report of the Decade ranking.

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In Spain, the group currently operates with the creative agency Serviceplan España (formerly Publips Serviceplan) and the media agency Alma Mediaplus. The agency has been part of the group since 2016. Currently  Usa B2B List  Serviceplan Spain, as a creative agency and Alma Mediaplus, jointly bill 24 million euros.

Serviceplan Spain already works under a transversal model that goes beyond conventional communication to make brands grow , under the axis of innovation, internationalization, integration and ubercreativity. It has headquarters in Madrid and an Innovation office in Valencia, Serviceplan VLC. It works for clients such as Heineken, Lufthansa, Turismo Comunitat Valenciana, Puerto de Indias, Val Venosta, Kanzi, Salesforce or Les Arts.

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