On the other hand, , full moon bath ritual, among other searches).
Travel In 2021 people will start planning, booking and hopefully exploring new places, Kanai noted. Year after year, searches for cars as an escape route have exploded, with terms such as a romantic date in a car, a drive-in movie theater or dog car seats growing.
“In 2021, the car will become the new ‘third space’, perfect for everything from romantic dates to the quintessential men’s haven,” says the report.
Luxury vacations, dream vacations and trip to the mountains are some of the most popular searches.
Meanwhile, Pinterest reveals that remote regions are all the rage: People will plan road trips to national parks, swap town for a cabin, and explore nature thanks to the flexibility of working remotely.
Food and drinks With the closure of restaurants and bars, the kitchen has boomed during the pandemic and Pinterest users have become true “chefs at home.” In this section, the platform highlights searches for spicy food such as the jalapeño jam recipe, breakfast or dessert tables , and gourmet experiences .
Brands should seize the opportunity by connecting with users through food-related products. For example, tech companies may present their devices as tools to search for recipes.
Home These months when we are spending more time at home, users are transforming rooms to adapt to the times and create additional space in their home. One trend that Pinterest foresees is decorating rooms with bright lighting and colors , especially those of Generation Z. Kitchen shelves , on the other hand, will be the new favorite corner of the house in 2021. Copper kitchen utensils or glassware colors are some of the interests of users.