and the role that brands play in the lives of consumers. 64% of millennials with high purchasing power say they expect brands to play a fundamental list of australian mobile phone companies role in their lives throughout their lives, while only 49% of the average millennials do. When it comes to shopping, millennials with higher incomes feel more emotionally attached to brands (60% vs. 48%) and believe they are defined by the brands they buy (another 60% vs. 44% ).
Differences in how the world looks Although, possibly, this is very marked not only by the depth of their portfolio but also by the way in which they look at the world and in which they analyze everything around them. An average millennial is not the same as a high-income millennial: certain elements separate them in how they perceive what surrounds them and what matters.
Having a higher income allows millennials with greater spending power to care more about certain things and tend to prefer certain types of products more. 79% of high-income millennials say creativity is important to them, compared to 69% of the average millennials. The same Australia Phone Number Database happens with the image, which is more important for the former than for the latter (79% vs 68%); trying new products,
which high-income millennials always do in 77% of cases compared to 63% on average; or the consumption of premium versions, which 69% of millennials with high incomes tend to buy compared to 50% of those who do not have them. Christmas Ads: Trends and common aspects that triumph in brand spots