We are all in a battle to gain positions at the head of our prospects and clients. We want to be the first to let them see that they need a product like ours and that our brand is the best for them. In this context, and with create uk phone number communication oversaturation, it is increasingly important to have a clear and relevant message.
The specialization of the sales force
The sales force is increasingly specialized? and it will continue to be more and more.
and closed the sale. This situation is not ideal. Today it is known that the same seller profile is not required for both times, so many companies are choosing to divide people by roles, which is working very well for them.
The specialization of the sales force allows us to have the best professionals in UK Phone Number Database each position and for the entire team and sales process to be much more productive.
Thus, companies that are specializing their salespeople divide them into:
Prospectors , who identify and attract ideal customers and arouse interest in your company’s product. This is one of the traditional functions of marketing and sales. Prospectors are those who go out to find clients through actions such as cold calls, cold contact, networking, etc …
Those who “close ” , who welcome those interested customers and then manage them until they become customers. These are the ones who take over from the prospectors.