that constitutes the raw material of work in APPLE TREE, will soon revolve around three fundamental axes : strategy (with the focus on “thinkers” and not get a uk phone number both in purely tactical actions), digitization (spurred to infinity and beyond by the pandemic) and innovation (since now more than ever you have to experiment with new things).
If there is one thing we can draw from the APPLE TREE initiative, it is that a well-structured corporate identity is always a good option. So if you want to know more about this, don’t miss out on how to drive your brand’s purpose and value through design .
And if you found the new APPLE TREE proposal interesting, don’t forget to share it on your social networks. “We will embrace each other again”, Zalando’s positive campaign for the holidays The coronavirus crisis has forced us to put aside hugs, a gesture that may seem far away and impossible to recover at this point. But Zalando is clear: they will return. This is the positive message that the online fashion and lifestyle platform launches with its campaign “We will hug each other again” on the occasion of the holidays.
Documentary and portrait photographer Sarah Blais signs a series of hugging images that bring the campaign to life, while visual storyteller Vincent UAE Phone Number Database Haycock directs the video “100 Years of Hugs,” with the Frank Ocean theme Godspeed. The campaign has been created in collaboration with the creative agency Anomaly Berlin . The spot, shot in Nigeria, Vietnam, Italy, Mexico, Sweden and Germany, is directed by four directors curated by Haycock. If you do not see the embedded video correctly, click here .
“The central idea of our campaign is the human connection, which reflects the way we interact with our clients. Our strategy is to be social first, which allows us to connect with consumers through relevant and identifiable stories. It’s important for Zalando to address the exceptional circumstances and current uncertainty while sharing with our community a sense of hope for the time when we will reconnect with our loved ones, ”said Barbara Daliri, Senior Vice President of Sales and Zalando marketing.